THE BRAND

OKUNOREN is a Nigerian Menswear label established in 2002. The brand revolutionized men's clothing in Nigeria through its introduction of bespoke tailoring. Taiwo and Kehinde Okunoren, founders of the company, began by selling men's shirts imported from the UK and America to their customers and soon after realized they could change the face of the African menswear industry through creating their own brand and inspired a new spring of menswear designers across the country.

They sought to create a brand that would reflect their core values of minimalism, precision and heritage. An identity that Africans and Non-Africans the world over would come to discover, recognize and appreciate. Drawing inspiration from Saville Row to craft its early collections, the brand began to bolster the emergence of a global African image by reaching deeper into its roots to conceive later collections. It ventured into luxury retail by opening its flagship store in Lagos to wide acclaim in 2013 in a bid to make its Ready to Wear collection more available to customers.

The brand has been worn by British pop star Tunde Baiyewu, British rap star Tinie Tempah, Dumi Obruthe, Wizkid, Davido, Naeto C, D'banj and Tuface.

Okunoren has been featured in these publications. Vogue Italia, Washington post, Huffington post, The Guardian Nigeria, Billionaire, Stupid Dope, Business Day, Pause.com, Idol, The Loop Fashion and Style Engine UK.

Okunoren carries the Conceived in Africa inscription as a reference to the brand’s rich heritage and origins. It is a narrative that hopes to encourage and sanitize Africans that good things can still come out of Africa. It is a nod to African craftsmanship, talent and instincts. More than ever before, Africans must take charge of their own destiny and strive for excellence.

The Twins who are Africa's foremost menswear designers won the prestigious retail innovation award at the 2014 Retail Congress in Johannesburg.

The congress which is the only dedicated strategic retail congress specific to the Pan-African markets is part of the global leading World Retail Congress Series, which has welcomed over 5000 CEO and VP level international retailers in the past eight years and includes international Latin American, China and Asian Congresses.

This Series brings together the global retail industry’s most influential business leaders and decision makers to challenge current thinking, unveil the latest innovations, investigate regional trends and shape the
direction of retail.

Nigerian Wardrobe Classics:
Whether it’s a Kaftan or South-South aka Resource control there are certain items every Nigerian man should own.
The Nigerian wardrobe classics is a collection we believe is necessary and essential for every contemporary Nigerian gentleman. From white buba and sokoto, white and sky blue linen shirts, trousers and shorts to traditional Agbada with traditional ebo embroidery.

The suit collection:
Staying true to our brand heritage, we have a round the year suit collection which is also a must-have in every man’s wardrobe.

Okunoren is the first recipient of a Royal Warrant in Africa. The late custodian of the Yoruba culture, Oba Okunade Sijuwade, the Ooni of Ife, appointed the brand as supplier to his royal courts in 2013.